Since 2018, Avenues been heavily involved with the streets, hip hop & culture, having community as its forefront. A brand that defined different walks in life and showing others that anything could be done no matter the circumstances. Trying to motivate the younger generation that theres another way yet we respect the game as we avenue had came from that side of the field. This started in a garage in mangere, south auckland printing tees while we were on the rolex (em bail) having to create something from nothing while facing heavy drug charges. We went from printing other companies & sports team to building our brand up, then having ourselfs being involved in music entertainment, dealing with big polyneasian artists like cutthroat, adough & shaxeoriah to doing our own club gigs with nz artists along side poetik, mikemayz, sirt, bkidd, ladonn etc. Fun times finding our feet and trying to be the best Brand in NZ, even going back to one of our old schools mangere college and sponsoring there media class, hoping to inspire them to be greater then just being in the hood, Then there was 2019, our brother had been found guilty and was sentenced to a long lag, our brand took a hit and rested, we came back in 2021 after a few convos over the prison phone with the brother and did a few drops online and turned out well, but something wasnt right with our structure & our manufacturing team. We yet took another break, went back to the drawing board in 2022, and decided to do every drops exclusive but with premium quality, so came back stronger this time round for 2023. Avenue had opened up a barber & tattoo store in Tauranga, and soon to be a HQ in auckland. And yes we still pushing from our garage in mangere. Hey gotta remember where we came from lol but its only another chapter of our journey yet to conquer & destroy, Avenue that lives by its namesake "creating new aves and taking over every other one with eaze" we came back this time to stronger, showing you all how its done and that no marketing money can buy the actual walks of life and ties we have with the community behind this movement, not many brands can claim these real tingz avenue has walked. Its been thru it all. Tell our people Avenue is back. Back to take it all back.